PS3 News

[Nemesis]

Sony & NVIDIA Announce PS3 Collaboration ( After Microsoft decided to go with ATI, this is not really a big surprise )

 

Last week Sony Computer Entertainment Inc. (SCEI) revealed the first details on its Cell chip for the PS3, and today it announces signing a deal with NVIDIA to bring next-generation GeForce graphics card to its next console.

 

"In the future, the experience of computer entertainment systems and broadband-ready PCs will be fused together to generate and transfer multi-streams of rich content simultaneously. In this sense, we have found the best way to integrate the state-of-the-art technologies from NVIDIA and SCEI," said Ken Kutaragi, executive deputy president and COO, Sony Corporation, and president and Group CEO, Sony Computer Entertainment Inc. "Our collaboration includes not only the chip development but also a variety of graphics development tools and middleware, essential for efficient content creation."

 

"We are thrilled to partner with Sony Computer Entertainment to build what will certainly be one of the most important computer entertainment and digital media platforms of the twenty-first century," added Jen-Hsun Huang, president and CEO, NVIDIA. "Over the past two years NVIDIA has worked closely with Sony Computer Entertainment on their next-generation computer entertainment system. In parallel, we have been designing our next-generation GeForce GPU. The combination of the revolutionary Cell processor and NVIDIA's graphics technologies will enable the creation of breathtaking imagery that will surprise and captivate consumers."

 

The SCEI/NVIDIA cooperations will extend into other consumer electronics products, although no specific details were given about that. NVIDIA previously powered Microsoft's Xbox, but after a financial dispute the two companies parted ways, with the result that Microsoft's next-gen console will now have an ATI GPU.

 

-- Nem